Vogue Italia January 2018 : Fran Summers by Craig McDean

Fran Summers Stars on Vogue Italia’s Digital-Inspired January Cover

Italia sure does love a themed issue. After December’s ‘The Celebration Issue‘ featuring a host of models, the magazine now gives us ‘The Restarting Issue’ for its first issue of 2018. Emanuele Farneti makes newcomer Fran Summers the magazine’s cover girl, photographed by Craig McDean and styled by Max Pearain in head-to-toe Louis Vuitton. Despite an agreeable cover shot, Vogue Italia’s juvenile art direction evidently needs a whole lot of work.

Vogue Italia January 2018 : Fran Summers by Craig McDean
IMAGE: VOGUE.IT

Per usual, our forum members weren’t afraid to make their feelings clear. “Gorgeous photo! Looks quite dated but it’s alright. Enough with their terrible art direction! Can’t believe people are paid for this. And ‘restarting issue’? They’re clearly running out of ideas,” said MON.

“Back to 2006 with this cover, even the contrived internet references…” added YohjiAddict.

“While I get the idea VI is going for with the ‘restarting’ (new year, new approach and all that) the inclusion of the Mac computer elements are unnecessary and distracting from what is a good photo,” commented sweetpop.

Also not here for it was forum member Nymphaea: “Not my cup of tea. Looks artsy and made by someone whose IQ and taste is rather low.”

“They need to stop these themes where they just slap random computer graphics on perfectly fine images. They did it with the December issue. The digital idea was way more successful for the March [2017] issue because Meisel shot it,” declared orchidee.

“Isn’t it time you all collectively get over Meisel?” asked KissMiss.

Tigerrouge fired back: “I’ll get over Meisel when fashion itself gets over referencing the past in everything it puts forward.”

“It’s not my favorite cover under the new editor but certainly not the worst, and I actually don’t mind the whole restarting thing if it’s simply a reference to the new year,” reasoned 333101.

See what else the issue has to offer and join the debate here.

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